The North Coast Food Service Director Workshop is brought to our amazing California School Institution Food Service directors by the USDA AMS Local Food Promotion Program Grant and coordinated by Rumiano Cheese. This training provides hands on demonstrations with industry leading support organizations to educate staff of the procurement and use of our locally grown, natural and organic food products sourced from the North Coast. This is the inaugural program year of at least a three year opportunity. There are two optional days at no additional charge for tours that will showcase specifically where our dairy and beef products are raised and grazed in addition to several tours of processing and sale sites that support making products available. Participants will engage in hands on learning and direct access to both Rumiano and community partners throughout the duration of the event while being able to engage with the farmers that grow the product!

Hotel Options:

Victorian Inn:


Redwood Suites:


Please coordinate and schedule your lodgings directly with these providers or others, as needed.


If you have already purchased your ticket, please complete the form below! This survey is required for participation after the purchase of a ticket.


Tuesday July 16  
Ferndale Areaagricultural tours 

12:00pm12:30pm Welcome and Introductions  
(Victorian Inn) 

  • Light snacks (provided) 

12:30pm 5:00pm Tours of Technologically advanced dairy facilities w/Farm Bureau, WODPA, and Cattle Council 
(shuttle service provided) 

  • 12:30pm1:30pm Coppini Family Dairy Farm, rotary milking parlor  

  • 1:45pm – 2:45pm Brodt Family Dairy Farm, robotic milking parlor  

  • 3:00pm – 3:30pm Jersey Scoops for afternoon snack, local micro creamery 

  • 3:30pm – 4:00pm Stop at Eel River Valley vista point at Bear River Rancheria (Farm Bureau) 

  • 4:15pm – 5:00pm Humboldt Auction Yard (Cattle Council) 

5:00pm – 5:15pm Return to Victorian Inn 

6:00pm – 7:30pm Dinner at Victorian Inn 


Wednesday July 17 
Ferndale Area – Hands-on Training and Education Session 

8:30am9:15am Breakfast at Victorian Inn  
(shuttle to Ferndale High School) 

9:30am - 12:00pm Alice Waters Institute demonstration and recipe development 
Ferndale High School 

  • Intro to local, organic, regenerative procurement: the why and the how 

  • Hands-on culinary workshop  

  • Includes scaled, nutritionally compliant recipes featuring Rumiano dairy products and local, seasonal produce 

12:30pm – 1:30pm: Lunch (enjoy school lunch menu that the teams prepared) 

  • Review of in cafeteria educational materials and posters  

1:30pm – 2:30pm: Local purchasing panelAlice Waters Institute: Yael Cypers Kotick; North Coast Growers Association: Megan Kenney; Rumiano Cheese - LaKeasha Brown 

2:30pm – 3:30pm: Technical Service Guidance for New Nutrition StandardsHumbolt County Office of Education: Roxanne Mellick and California Beef Council: Kori Dover  

3:30pm – 4:00pm funding opportunities and ideation session – California Department of Food and Agriculture Farm to School: Pamela Lee 

  • Review of state and national funding opportunities  

  • Current project sharing time future project ideation development  

4:15pm – 8:00pm Food Service Director and Farmer Gathering at Barn by Fernbridge 

  • 5:15pm – 6:15pm Social hour 

  • 6:15pm – 8:00pm Dinner (provided) 
    (shuttle service provided back to Ferndale starting at 7:00pm) 


Thursday July 18 
Crescent City – Cheese Factory Tour 

7:30am Load Shuttles to Crescent City 

7:30am Travel to Rumiano 

11:00am Arrival to Rumiano Cheese Plant  

11:00am-12:30pm Tour  

12:30pm Shuttle to SeaQuake Brewing 

12:40pm SeaQuake Brewing Lunch 

1:45pm Return to Ferndale 

3:45pm Arrive back in Ferndale 

Depart home or stay for further exploration! 

Want more detail on the itinerary? Click here!

North Coast Dairy Workshop Ticket

Please check out with QTY 1 of this ticket only and return for a second purchase if you there are more individuals on your team that will be attending.

If a P.O. is required, please contact for registration details and follow up. 

General admissions begins 6/24 at $265 per person and closes 7/9

Sold out


Thanks for your interest in supporting the entry of organic, locally-grown foods into our school districts!


This survey is required for participation after the purchase of a ticket.